The Quadrant Local Shops

 

The coloured base map shows the area covered by The Quadrant (in red).  The black overlay is the
former site of Marshalswick Farm (which had previously been known as Wheeler's Farm).
Marshalswick Lane is the curved road lower left; Sherwood Avenue (previously called
Woodlands Avenue) branches almost northwards from Marshalswick Lane.
COURTESY OPEN STREET MAP CONTRIBUTORS and NATIONAL LIBRARY OF SCOTLAND

A quiet period at The Quadrant recently.  Marshalswick Lane curves across the bottom of the image.
COURTESY GOOGLE EARTH

A mid 1930s proposed plan of part of the New Marshalswick estate. The red circled area is labelled
"School site - at present Marshalswick Farm". This would later become the site of The Quadrant
instead.
COURTESY ST ALBANS MUSEUMS

We can forget a cluster of four or five retail units round the corner or along the street, such as we've explored recently.  This week we've come to explore the daddy of them all, standing back proudly behind its own bend along what was known as the ring road – Marshalswick Lane – with its own pair of roundabouts.  This is The Quadrant, sporting its own definitive Article built into the title.  While intended to serve both old and new Marshalswick, today it is more widely signposted as a destination.  If the definition of Local Shops is a location you could walk to, in the case of The Quadrant it rather depends on how fit you are. While the centre's car parks (plural) have always been busy their main function today appear to serve more distant visitors.  As for bus services, if you live halfway along Charmouth Road, or anywhere else in Old Marshalswick for that matter, you are effectively as far from local shops as the city centre.

A view of the centre block at the front of The Quadrant in 1959.  There are as yet unoccupied
premises and an almost empty car park.
COURTESY CHRIS CARR

The developer placed an advertisement for potential tenants in the Herts Advertiser. Twenty-one of
31 shops in phase one were currently let.
COURTESY HERTS ADVERTISER

The Quadrant's gestation goes back to the mid-thirties when Marshalswick Farm was sold for housing following the eventual sale of Marshalswick House. T F Nash, a north London developer, published its initial plan for "the estate" meaning new Marshalswick, for old Marshalswick was already in build.  The road now known as Sherwood Avenue was to be a shopping street with units on both sides, and a cinema – possibly a multi-purpose hall.

But the style of the 1930s, replicated in dozens of north London residential estates alongside or spanning major roads, did not suit post-war retail layouts.  Instead a large swathe of the new estate was classified as a high density zone for flats, schools, shops and other services.  The former farm was still standing together with its barns, ponds and wooded surroundings, and in 1957 work began on clearing the site and creating phase one of the shops.

In a blog of this size it is not possible to plot the many changes which have taken place in the past sixty years, but a second phase was added from the mid-sixties, with an additional five shop units to lengthen both wings, although a sixth unit was created on the south  side by the expedient of dividing one full unit into two halves (the first iteration of Marshalswick Carpet Company, and Terry Watts, hairdresser).

The early days of the north wing, part of which was developed later, included a Chinese food outlet, Neighbourette laundrette, Wright's grocery, Kristian ladies' hairdresser, Norbury greengrocer, and the double-fronted corner shop was held by Victoria Wine.

Phase two of the southern wing showing a double unit occupied by Barclays Bank, which went
on to be joined by Lloyds Bank in the same block. Both have now left.
COURTESY BARCLAYS ARCHIVE

Phase one and phase two blocks on the south side taken c2012.  Opposite are the branch library,
community centre, M&S Food Hall (formerly The Baton PH) and Sainsbury's Local.

The south wing's double fronted unit launched with Giffen's Electrical (although this was soon followed by Darby's Radio and then Sherriff's Garden Shop).  The rest of the lineup included Micheline de Paris ladies' hairdresser, Drummonds toys and sports, Martin's newsagent and Post Office, Allen's hardware, Marshalswick Motors, Marshalswick Carpets, and Terry Watts men's hairdresser.  This side also features branches of Barclays and Lloyds banks, and the estate office of T F Nash, later McGlashan & Co.

The long sweep of the front road began with a double unit in the centre: Marshalswick Car Sales, although this seemed to be a temporary arrangement as the company moved to a separate building fronting Marshalswick Lane where today's Sainsbury's Local and petrol forecourt is.  Bishops Stores nestled into the double unit by c1965.

A full page advertisement placed in the Herts Advertiser by the DIY shop
Edward Carter, who also had a shop in the parade at Beech Road.
COURTESY HERTS ADVERTISER

From left to right the early shops included R J Blindell, shoes; Josephine, newsagent; C J Martin, chemist; Edward Carter, hardware (today we would called it DIY); The Woolshop; Notts bakers; E Butler, butcher; Pearks Dairies; Gerrard, fruiters; Kingston butchers; E Wright, watch maker and repairer; Longman's baby shop; Alicia, drapers; Andrews, outfitters; Eastman, dry cleaners; Marshalswick Furnishing (although a cycle shop existed here for a short time).

The frontage view of The Quadrant seen from Marshalswick Lane.
COURTESY GOOGLE STREET VIEW

That's quite a range for everyday as well as more specialist  requirements. But how have our apparent needs of yesteryear become our apparent needs for today?  As in many places the hardware/ironmongery shops have disappeared to more distant warehouses on retail parks.  Our groceries have become more diverse – the size of Budgens is identical to earlier Bishops, although next door's McColls may, by the time you read this, have morphed into a Morrison's Daily, but Sainsbury, which once wanted to make a sizeable appearance at Jersey Farm, now occupies a prominent location close to another even more prominent position at M&S Food – for readers who have moved away from the district in recent years the Baton PH was located here.

If the definition of Local Shops is a location you could walk to, in the case of The Quadrant it rather depends on how fit you are. While the centre's car parks (plural) have always been busy the main function today appear to serve more distant visitors.  As for bus services, if you live halfway along Charmouth Road, or anywhere else in Old Marshalswick for that matter, you are effectively as far from local shops as the city centre.

We now appear to crave more food on the go, and although Fish and Chips had made an appearance from the earliest days, Subway and Greggs have been added to the list.  Not to mention a Chinese,  Italian, kebab, KFC and Molen's cafe.

Not surprisingly I suppose, the banks, of which there were two, are now absent.  On the other hand, no-one felt the need for an estate agent, but now there are four.  There are also three charity shops and a kitchen design service for the five thousand homes which are apparently looking more old fashioned since the 1960s.  

Whatever the mix there is bound to be plenty of variety and competition among over forty shops, much as there has been since this retail adventure launched in 1959, gradually replacing the ad-hoc trade provided by a small number of mobile shops and delivery vans.

Decade News

The recent news from the District Council announcing its new and welcome policy on trees, as well as the County Council's proposals for use of some of its land for solar energy, is a positive start to a new decade.  Looking back to the first month of earlier decades provides a mix of decisions, events and observations which are shared here.

Stanhope Road homes built of land sold by Thomas Kinder

1880: Thomas Kinder, owner of Beaumonts Farm relinquished two fields he had previously grown malting barley in – for his brewery business – and this provided the development opportunity we know as Stanhope and Granville roads.  And what became a huge event that summer, the murder of Marshalswick farmer Edward Anstee.

1890: The district was in a bind regarding the treatment of patients with contagious diseases, especially since the pest house at Smallford had been closed.  The city council proposed to build a new isolation hospital on part of the Hatfield Road cemetery, itself only opened six years earlier.

1900: At the beginning of the year the Bath & West Agricultural Society announced it would organise an agricultural show that summer at Cunningham Hill Farm.  Animals and equipment was brought by rail to London Road Station and taken to the site via a drive, now Cunningham Hill Road.

St Paul's Mission Church, Stanhope Road

1910: It was announced that St Paul's Parish Church would be consecrated at a special service that Easter.  The church had been launched in a tin building in Stanhope Road and building work on the permanent building begun in 1908.

1920: Work began on a cenotaph memorial at the intersection of main paths at Hatfield Road Cemetery, and was completed in time for its dedication that November and before the memorial in St Peter's Street.

War Memorial at Hatfield Road Cemetery

1930: A partnership of builders, Walter Goodwin and Charles Hart completed purchase of a small field and began the task of building homes along three short roads, Lynton, Windermere and Glenlyn avenues.

1940: The beginning of the year proved to be bitterly cold; fuel was in short supply; most schools were working part time to provide accommodation for evacuated schools, and some schools remained unheated.

1950: A major main drainage project began to enable both old and new Marshalswick estates to be connected to the city's sewer network and its treatment works.  It was still a time when such work lagged behind house building.

1960: Residents living in St Albans' East End districts who commuted to London, finally saw the launch of new diesel trains and said goodbye to the steam locomotives calling at the City Station.

1970: A field with access from Barley Mow Lane was considered for a suitable location for gypsies, although the field was thought to be too large.

1980: St Albans Co-operative Society submitted yet more plans to a concerned council for its proposed supermarket on the site of the former Ballito hosiery mill.  The concern was not its size, but elements of its design and brickwork.

New homes everywhere

We have become used to ticking off the new housing developments we come across in our local travels, not to mention those which are  proposed as private enterprises or will result from district plans, the largest for large estates in the vicinities of Redbourn and Tyttenhanger.

But lest we imagine this is a modern phenomenon alone, the demand for homes in huge swathes of Middlesex between the two wars, and resulting from families escaping the privations of poor housing in London, largely created the modern outer boroughs of the metropolis.  And it touched St Albans too in a small way, with the typical semi-detached estates, the largest of which was primed to grow from Marshalswick Farm.

As a result of such frenetic activity there developed a super-charged energy in the formation and  expansion of house building firms, most of which had previously been small family enterprises of fewer than a dozen employees.  Gone were the days when builders offered bids on a few plots on a field development sold off by a farmer.  Construction companies sought whole farms which their owners wish to dispose of; the farm name living on in the marketing,  display advertisements and show home welcome days – the flag poles and fully-furnished show homes had their genesis in the late 1920s.  Buses and taxis were even laid on to woo prospective purchasers, then a novel method of acquisition for ordinary families.

BRITISH NEWSPAPER ARCHIVE

In 1938 news came through that Marshalswick Farm had been purchased by the north west London building company of T F Nash.  Already a well-known company for its many well laid out estates to its name, TFN was not afraid of programming in excess of two thousand dwellings, including small numbers of detached properties in key entry locations to an estate, and was an early adopter of both cavity wall construction and built-in extras,  garage-width sideways and garage-included homes, all with generous gardens.  As for the designs, the front elevations are certainly distinctive.  In Harrow the company even developed blocks of flats with a modernist curved-end balconies.  Throughout the 1930s it was completing up to one thousand homes a year.

ST ALBANS MUSEUMS

St Albans was one of the company's rare forays beyond north-west London.  There was therefore a possibility that, had the war not intervened, Nash may have spread its building wings even further.  As it was, the firm joined other similar enterprises in bidding for  government infrastructure projects after domestic building ceased.  It was not until 1954 until building controls finally disappeared, but it seems that Nash had already decided to call it a day as a house builder in its own right.  Stocks of materials and equipment had been auctioned and sites sold.  Other builder-developers re-launched ready to take on the 1950s housing expansion; at Marshalswick it was McGlashan & Co.  Its office was at The Quadrant.


If you live, or have lived, in a T F Nash home you will usually know, and there are people out there who still search for the company's original brochures which set out the elevations and plans of a handful of designs in which it specialised, including their tapered rooflines, porches and shutters.  Most have now been altered, and few still sport the shutters, but recognising a Nash home is not always a challenge.

The Nash family may not have lived in St Albans, but it is a name which St Albans has taken to its heart; people just know where the Nash homes are.