Monday, 18 November 2024

Been here before

 There have been five public houses within striking distance of the centre of Fleetville during its history: in no particular order, the Rats' Castle, the Bunch of Cherries, the Crown, the Camp and the Baton.  All have had their periods of success; all have struggled at some point to remain viable businesses; all pulled pints under the auspices of more than one owning company in their time, two are no longer trading – the Camp and the Baton, and one succeeded in remaining viable under a change of name; the latter opened for fifty years as the uniquely titled Bunch of Cherries before its new owner, Greene King, rebranded the premises the Speckled Hen.  And the Crown has soldiered on since the 1890s with little controversy, changing its pattern of offering according to the needs of the day.

The Rats' Castle in its Benskins guise on the corner of Hatfield Road and Sutton Road.
Its original design was by St Albans' architect Percival Blow.

In the past few days Star Pubs & Bars Ltd, which is part of the Heineken Group, has announced a rebranding of the Rats' Castle.  It is probably too early to pick up much feedback from the Rats' regular customers, but one aspect of the refresh of probable interest to the wider group of Fleetville residents is a change of name to become the Old Toll House.

Concept image of the building and badged as the Old Toll House
COURTESY STAR PUBS & BARS LTD

We have, of course, been here before.  The Rats' Castle had first opened as a Benskin's house, before its Watford brewery site closed down in the late fifties, although the company continued with its properties division.  The pub was later snapped up by Ind Coope and then absorbed into Allied Breweries.  It is uncommon for incoming owners to respect any local traditions; they usually feel the need to "put their own stamp" on their acquisition.  Alternatively, existing landlords occasionally give their properties a facelift in the expectation of an increased valuation at sale.

One of the hanging sign designs produced by Benskins for its property in Sutton Road.

So, where have we been here before? Under the umbrella of Ind Coope the company adjusted signal name by making it a little snappier.  Down came the hanging sign for the Rats' Castle, to be replaced by The Castle.  Both had pictorials depicting an imagined castle, but the rodents were clearly the problem as they had completely disappeared.  It was an attempt to sanitise the story.  

The short-lived design which replaced rats with a mounted horse and gave dominance to a moated
castle.
COURTESY ST ALBANS MUSEUMS

However, many residents felt an attachment to the story as it stood.  In fact, it was not just a fiction or a legend; it was based on fact, even though the account evidence is hard to find, and relates to the structural condition of an abandoned building in which every passer by in the late 19th century apparently became aware of the rodents having made their home in the unattended thatched roof of what had been a former, but short-lived toll house.  The period which had given the sobriquet to the Beaumonts farm field against the future Sutton Road, would soon be growing homes instead of grass; because there were no key buildings of any kind nearby. Rats' Castle was used to identify that little part of Hatfield Road; and when the houses arrived the name Castle Road was selected to access them.

When the time came to name a pub to serve the growing community this name was a given, even though if someone back then had suggested the Castle on the basis there was already a tangible label in place, I wouldn't have been surprised if the Company had selected it.  But this was a period of quirky labels like the Three Headed Pig, the Nobody Inn or the Jolly Taxpayer!  So Rats' Castle it became.

The company's current intentions simply remove the Rats' reference altogether and turn to the actual function of the little building which arrived two building generations earlier: to clarify, the turnpike toll house came first, to be followed by a house named Primrose Cottage, and finally the public house designed by local architect Percival Blow.

It began its life with Whitbread as the Bunch of Cherries; its location
formerly was known for its nearby cherry orchard at Winches Farm.  Under
Greene King the company unashamedly named its acquisition after one
of its branded beers.  In fact, copyright protection prevented its continued
use as the Bunch of Cherries.

You might or might not recognise it, but this is a concept montage of interiors of what will be
the Old Toll House, presently the Rats' Castle.
COURTESY STAR PUBS & BARS LTD

The Old Toll House is a perfectly respectable title for a public house, and it's story is based on fact.  Unique, however, it is not. Up and down the country restaurants and public houses abound with references to the turnpike roads which passed their front doors.  If not Toll House or Old Toll House there are Toll Gates or an abbreviated the Gate or the Turnpike.  Just as the Bunch of Cherries at Oaklands was and remains unique, I have failed to located another Rats' Castle.

The Castle had a very brief existence; the volatility of residents, and I suspect the pub's regulars, were too attached to the given name and the earlier sign resumed its place within a matter of months, although with a new landlord appearing.  Will the Old Toll House have a longer, more permanent life than the Castle?  I suspect there will be locals who will still be referring to "the Rats'" or the "former Rats'" in a generation's time – as long as the business lasts that long.

See also: http://www.stalbansowneastend.org.uk/topic-selection/rats-castle/

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